Kargil: Govt. Model Degree College (GMDC) Zansksar in association with ITM Business School, Navi Mumbai today organized a webinar on “content creation and ideation”.
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Prof. Kalpana Kumaran of ITM Business School delivered a detailed presentation on the topic. She shared in depth knowledge and information about how idea and content are created and its important role in business, marketing and digital marketing.
Prof. Kalpana also highlighted various content and idea creation strategies like blogging, podcasts etc. which are the most effective strategies for marketers.
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She also mentioned the other means and strategies like YouTube, websites, Facebook etc. used by diverse marketers and companies to drag out maximum customers.
Earlier, Roqsana, a student of BG 1st Semester presented welcome speech.
Faculty members and around 50 students of the college attended the webinar in the seminar Hall through zoom platform on the interactive panel. In the end, queries and doubts raised by the participants were answered by the expert satisfactorily.
